BIO AND EXPERIENCE

BIO

Energetic and pragmatic senior executive who has started, grown, marketed, and reinvented companies - built successful product strategy consulting firms from the ground up, transformed an innovative .com bringing it to profitability, and accumulated 13 years of traditional/classical marketing experience at blue chip companies like Johnson & Johnson, Nestle, and Procter and Gamble. Reputation for being a thought leader who inspires and drives innovation. Yale graduate. Advanced degree from Kellogg. 

Leadership Passion: "I love what I do - working with diverse groups of people, sparking innovation, and teaching."

Insight: Unique insights gained from a breadth and depth of industries and challenges - from candy to biotech, sutures to fragrances, and software to nail color.

Team Building: Assemble and lead cohesive strategy teams focused on bringing value and ROI to our clients and stakeholders. 

Employee Development: Trained and developed 30 consultants and marketing associates, 14 product directors (J&J) and hundreds of marketers. Teach "Marketing Excellence" consumer insight training programs globally. 

The Luminations Group, LLC, acquired by Market Performance Group in 2021
Founder and President 
Overview: Founded, built, and managed consultancy providing strategy and innovation services, training programs, and FleXforce® marketing. Company purchased by Market Performance Group, December 2023; now managed as FleXforce®.
Roles: Prospect, promote, and sell Luminations' services to local, regional, and global companies including Amazon, Johnson & Johnson, Merck, Pfizer, Coty, and Panasonic. Oversee all client engagements ensuring quality, on-time service delivery, define project schedules and deliverables, attend all milestone meetings and project kick-offs, and mentor and supervise consultants and staff. Orchestrate all financial and administrative activities including proposla and collateral development. Recriut, inspire, and retain team. 
Netgrocer.com
President &Chief Executive Officer
Overview: Initially recruited to define and execute marketing strategies and programs to generate rapid B2B sales growth. Promoted to spearhead company growth, transformation, and exit strategy. 
Roles: Identified enterprise challenges and opportunites, recruited retail and logistics expertise, attracted new management talent, retained top performers, built results-oriented teams, and expanded retailer services to additional trade classes. Reported directly to Board of Directors. Supervised up to 140 employees. 

Johnson and Johnson Consumer Products Inc.
Executive Director, Baby and Kids New Business Ventures
  • Generated and executed all licensing and acquisition opportunites for North American Baby and Kids franchises.
  • Led new product pipeline development for global baby and kids, initiating first-ever continuous consumer closeness programs. 
Group Product Director, Worlwide Skin Care 
  • Managed strategic direction, marketing and production for $170MM skin care brand portfolio including Aveeno, Clean and Clear; drove +18% sales growth. 
  • Led global new product strategy and development efforts; Managed consumer, professional and trade strategy and plans for all key brands. 
Product Director, Johnson's Baby Brand 
Education 
Master of Management degree with distinction 
J.L. Kellogg Graduate School of Management, Northwestern University, IL
Bachelor of Arts in French Literature (magna cum laude)
Yale University, CT
Community Involvement 
  • Active New Jersey Emergency Medical Technician (EMT)

Select Speaking Engagements

  • Women's Leadership: Claiming Your Seat at the Table
  • Sparking Innovation in a Challenging Environment
  • Innovation: Blending Chaos and Discipline
  • The Power of Networking to Build a Personal Brand

Adjunct Professor of Integrated Marketing Entrepreneurship

  • New York University
  • Lehigh Univeristy
  • Rutgers University